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Marketing Copywriting

Why Do You Need Marketing Copywriting?

The importance of marketing copywriting in web pages cannot be understated. Quality copywriting makes your marketing stick together or fall apart. Unlike offline copywriting, when writing a web copy, you not only have to appeal to your prospective clients, you also have to think about search engine optimisation (SEO) which is a way to optimise your website so that search engines will understand it better and give you higher rankings.

Every web page is a chance to make a customer out of a visitor but for this to happen, you need to have an experienced marketing copywriter or a renowned copywriting agency to create content that adds value to the website. These are some of the ways superior marketing copyrighting can make your website better:

Persuasive marketing writing moves customers

An important aspect of marketing writing is increasing your conversion rates by producing content that sells. Effective marketing writing also involves persuasive and compelling writing that moves customers into taking action. You need a writing agency that provides high quality copywriting services and content marketing material.

Daily Posts is a writing company that understands the strategies behind effective marketing writing. At Daily Posts:

  • We write with your marketing objective in mind.

  • We write content for your target audience.

  • We deliver on the type of content you need.

  • Our team of professional writers communicate your message in concise and articulate language.

Marketing copywriting increases sales

Marketing writing involves an understanding of copywriting and producing relevant and useful content. As an experienced writing agency, we offer writing services that increase your visibility to your target audience and persuade clients to make purchases or sign up for your products and services.

We have professional writers that understand how SEO works and have experience with copywriting. We provide authentic content that ensures your website ranks high on search results. At Daily Posts, we do not compromise on the quality of the content that we produce. Valuable and original content attracts customers thereby increasing conversion rates and leading to sales.

Marketing copywriting gives you unique and exclusive content

There are thousands of websites with products and services to sell. How do you make sure your marketing strategy and copy are different and unique? How do you prevent your copy from sounding weak and derivative?

If you write your copy, you may feel tempted to use the same content across your website to save time or simply because you have run out of ways to describe your diverse products and services. This may cost you some prospective clients who are in need of unique content. A marketing copywriter, however, knows how to consistently create new content for your web page so you don’t have to recycle old content or plagiarise content from other parts of the net. This way, you can move up the charts on your search engine results for your niche.

Marketing copywriting increases your search engine ranking and visibility

It is the dream of every web page to be on the first page of any search engine as there are a lot of benefits of achieving higher search engine ranking. This can be achieved through proper marketing copywriting. Achieving a higher search engine visibility means you will increase the traffic to your website, which is the goal of every business.

Expert marketing copywriter such as Daily Posts’ copywriters create outstanding copies for your business, using relevant keywords to improve your rank in search engines like Google, Bing or Yahoo.

Why Let Daily Posts Handle Your Marketing Writing?

Producing good content for your website greatly influences the marketing success of your business. It is important to be consistent. Marketing writing can be time-consuming, but it is an important aspect of your business that when neglected, can harm your business image and relevance. That is why, as a busy business person, you should let a capable writing agency handle your content marketing.

At Daily Posts, our team of diverse professional writers guarantee that you always have relevant and engaging content. When we handle your marketing writing:

We keep you up to date with the latest SEO strategy

Search engines are constantly changing their ranking algorithm and you need to be abreast of these changes in order to boost your business and enable people to find you in search engine result pages. These changes sometimes come in the form of monthly updates, ranging from big to tiny strategies, which help to optimise your content and your website.

As a business owner, you may not be privy to these updates or know how to harness them, however, at Daily Posts, it is our job to know, monitor and anticipate all these changes as well as know how to implement them. Employing a market copywriter from Daily Posts would help you get a premium content and simultaneously help you to SEO your copy and website in the best possible way.

You publish regularly

You don’t need to worry about your commitment to creating content for your online business in order to stay relevant and become an authority in your niche. Our team of professional writers consistently produce quality content, when you need them. We can provide high-quality content as frequently as possible, whether daily, weekly or bi-monthly.

You never run out of ideas

If you run a blog or a website, you may occasionally experience writer’s block. You find yourself looking for new ideas to write about to no avail and having to recycle old posts or leave your blog stagnant. When you work with Daily Posts, writer’s block becomes a thing of the past. You can count on us for delivering creative and fresh content that will bring an endless flood of traffic to your site. Our team of writers cut across various industries and understand the sort of information that will interest your customers.

You enjoy higher conversion rates

We write in a language that convinces customers to take action. We communicate with your target audience, with the aim to forge a relationship and connect with them on a personal level, keeping them hooked on you. Our copies and our ‘Call to Actions’ are power-packed, compelling the reader to take the next step and helping you achieve your conversion goal.

You have the room to grow

You can easily keep up with your content writing requirements when your business expands. You do not need to worry about meeting the increase in demand for high-quality content. At the beginning of our alliance, you may want just a few copies a month and as you grow, your marketing copywriting needs may expand to include web pages, service pages, press releases and emails. We are equal to the task and can always accommodate your marketing writing demands, no matter the size.

You pass your message across

When marketing your business online, you need to get your company’s unique message across to customers and clients on all online platforms. To get this done, all aspects of effective marketing writing are applied with your business in mind. You need a writing company that can offer superb copywriting services and online content for Your Marketing Writing Requirements.

We ensure that we abide by your requirements for the task. Whether it is a web copy, blog post or press release, we follow your guidelines on word count, deadline and so on. At Daily Posts, we maintain good communication with you, ensuring that we understand your requirements and provide appropriate content.

Our Marketing Copywriting Guarantee

For your marketing writing, Daily Posts guarantees:


You can easily sign up for our services, with no hassles. We pride ourselves on having a straightforward channel of communication between us and our clients. Getting your requirements across is simple and stress-free.


We deliver on our promise of originality. Daily Posts is a writing agency that takes authentic marketing writing very seriously. You don’t need to be concerned about copied content. Your SEO rankings can be affected by duplicated material, hence the reason our team of professional writers deliver content exclusively for you.

Creative and interesting content

With marketing writing, creative content that persuades the customer to take action is key. We attempt to do this by drawing the line between being pushy and being convincing.


We have mechanisms in place that guarantee output delivery within stipulated deadlines. With our virtual office, we are able to keep up with your demands. Our writers are skilled, trained and carefully selected to ensure that every client gets a constant stream of premium quality copywriting with speedy delivery, whatever the content type or size of their projects.


At Daily Posts, our professional writers are versatile and produce relevant content for your target audience no matter your niche. We have enjoyed writing for small start-ups as well as large corporate organisations. Your business can also gain from the experience we have amassed, marketing and communicating to the general public. Whatever your industry is, we have a variety of professional writers who will attend to your needs.

Frequently Asked Questions on Marketing Copywriting

Are all marketing copies web-based?

No, marketing copywriting services are aimed at both web and print. They can be created for magazine and newspaper advertisements, direct mail, sales letters, white papers, newsletter and brochures. However, in this age of e-commerce, most marketing copies focus on web users.

How much does marketing copywriting cost?

At Daily Posts, our rates are pocket-friendly. We offer different packages depending on your needs and how much time and effort would be required to see it through.

There are cheaper copywriters. Why not them?

The sole reason is, your business deserves the best. It is in the interest of your business that you use the services of a proficient marketing copywriting agency like Daily Posts where you are certain of first-rate services than to settle for a run-of-the-mill copy in an attempt to save a couple of bucks. At the end of the day, wouldn’t you rather have your business effectively portrayed by professionals?

I’m not in your country so how do I go about it?

We can write and deliver premium copies to you irrespective of your location. Once you sign up with us, we communicate via emails, phone calls and Skype till your project is fully completed. Our clients are based in different parts of the world including the UK, USA, New Zealand, Ireland and Australia.

With Daily Posts, our marketing copywriting will help you emerge as a top contender in your industry and attract business on your terms. We understand what your target business or audience really want to see in your copy and how to make them an offer they can’t refuse.

Learn how and where to reach your target businesses. Set up an account with us today and let us get started on that project. Contact us now on 02380 970979 to find out more.

What Is Marketing Writing?

Marketing writing is a systematic process of creating a compelling content with the aim of providing information, advice, and resources to business customers or readers. It is often in the form of blog posts, e-mails, videos, articles and papers, among others.

Unlike copywriting, marketing writing is a step-by- step process of creating and sharing valuable free content to attract and convert prospects into customers — and customers into repeat buyers. It is written content that aims to increase brand awareness and ultimately persuade a person or group to take a particular action.

Types of marketing writing

Digital marketing writing: This is a systematic process through which product and service get to the customers. It is the marketing of products or services through the use of digital technologies like the internet, and other digital means. A digital marketer uses online or digital channels like a search engine, social media, email and a website to connect to countless numbers of prospective clients.

Email marketing writing: Email marketing is a section of web advertisement which incorporates online marketing by means of sites, websites, and so on. Email advertising enables organisations to keep their clients educated and tailor their messages to their clients.

Blog marketing: Blog marketing helps you achieve your household venture's objective market using a blog.

What makes a great marketing writing?

More often than not, people find it difficult to connect with potential customers. In marketing writing, the writer should how to get information across to customers. A good marketing writing identifies the needs of the customer and provides solutions to the problems. Thus, the writer should make sure the writing is compelling and has a persuasive style that will prompt readers to take action.

The writing should not only describe the product but also inform the potential customers about what they will benefit from it. Great marketing writings focus on customers/readers. Another element of great marketing writing is the reviews. The use of reviews in an online campaign leads to an increase in the volume sales since readers are likely to be impressed by others opinions.

Great writing has keywords that allow readers to take action. Individuals utilise online content consistently, skimming through many articles and sharing them with their followers. The content has moved from being only another showcasing apparatus to a brilliant standard; however, it's not by any means the only astounding thing about it.

Facts about Marketing Writing

Email is the most popular type of content marketing.

Articles with images are popular and appealing. By adding pictures to your articles or blog entries, you can make your content more engaging to readers.

Regular blogging can increase your traffic five times. Having a blog and refreshing it once in a while isn't sufficient. If you endeavour to refresh yours no less than 15 times each month, not overlooking the nature of its posts, the outcome could be astonishing.

Frequently Asked Questions

What is marketing writing?

Marketing writing is a step-by-step process of creating a compelling content with the sole aim of providing information, advice, and resources to business customers or readers.

What is blog marketing?

Blog marketing is a simple means of achieving a business objective market using a blog.

What is email marketing?

Email marketing is a section of a web advertisement which incorporates online marketing by means of websites and so on to enable organisations keep their clients educated and tailor their messages to their clients.

Who is a digital marketer?

A digital marketer is a person who uses online or digital channels like a search engine, social media, email and website to connect to countless numbers of prospective clients.

Why include images in an article?

Articles with images are more popular and appealing than those without images since they make your content more successful and engaging.

What makes a great marketing writing?

A great marketing writing has keywords that identify the needs of the customers and offer solutions to their problems.

Online marketing success goes beyond having a website. The content and information on the website matters. Uploading poor content can put your website visitors and potential clients off. It can also give your competitors an upper hand over you. Achieving online success and benefiting from an online presence is greatly associated with your marketing writing. When it comes to marketing writing, you need persuasive content that can increase your SEO ranking rates and drive traffic to your website.

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Marketing Writing that You Can Trust

Do you need a writing company that can provide quality content within the shortest possible time? Do you have a deadline to meet? Are you in need of a writing agency that produces excellent content without delay?

Daily Posts is a writing agency that provides you with quality writing services. Marketing writing involves excellent content marketing and copywriting for your online success. We have professional writers who consistently create content that converts prospects into customers and move them to act and make purchases. Let Daily Posts handle your marketing writing needs.

For well-written landing pages, blog posts and press releases, be sure that Daily Posts will deliver. Call us today on 02380 970979.

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