In general, writing is a time consuming and hard work, but writing content for the web is even more so. Studies show that at least 55% of site visitors spend less than 15 seconds on a webpage. To beat these statistics, content writing for the web has to be better than good, it must be interesting, engaging, and relevant, in addition to the other characteristics of good web content.
The best content writers out there make equal use of research, creativity and science when crafting their content. You too can write like them and hold the attention of internet readers when you follow tips from this complete beginners’ guide to content writing for the web.